AN EMPLOYEE WHO’S ALL IN
THE ARC LANE COUNTY
Challenge: ARC Lane County connects people who have intellectual or developmental disabilities with jobs. Not everyone understands the many benefits that employing a person who has disabilities can provide in the workplace. We helped potential employers see people at work, so they would consider this option when hiring.
Solution: Two feel-good television spots went directly into the workplaces of ARC Lane County clients, Bill and Christine. The ads showed them doing their jobs reliably and with enthusiasm. Not only were Bill and Christine comfortable doing their jobs, but they enjoyed interacting with colleagues and the public. A colleague explained the many positive benefits to underscore the point that when you want an employee who’s all in, contact the ARC Lane County.