Last Friday, the CAWOOD team took part in the City of Eugene’s Breakfast at the Bike Bridges (BBB) event. We set up the Oregon Imaging Centers “pink tent” at the Blue Heron Bridge over the Amazon Creek in West Eugene. We had excellent company – Burley Design, Paul’s Bicycle Way of Life, Holy Donuts, Bagel Sphere, Full City Coffee, Safe Routes to School, GEARs and the City of Eugene Transportation Planning. We welcomed bike riders of all sizes, from kindergartners […]
Posts Categorized: Work
AAA is the top socially responsible business brand in America, according to Landor’s BrandAsset® Valuator. If you haven’t heard of Landor, its founder Walter Landor is considered by many to be the father of branding. The agency boasts that it’s been creating brands for six decades.
Interestingly, Landor let respondents to its survey tell them what socially responsible means. Here are four commonalities that emerged:
•Looking out for our well-being and health (this is where AAA really scored!) •Believing in family, […]
by Alice H. Eagly & Linda L. Carli
Steve Stone (of Jazz Kings’ fame) mentioned an RG article on discrimination against women at a Rotary program meeting, and I was intrigued enough to look for it – buried on the inside pages of section A. The article mentioned a book Through the Labyrinth by Alice H. Eagly and Linda L. Carli. Of the three women at the meeting, two weren’t […]