Posts Categorized: Work

Why asking questions is important

Posted by & filed under Life, Work.

questionsWe’d just finished a planning meeting on a positive high, when someone asked a challenging question during the wrap-up. My immediate reaction was that the question was negative and detracted from the good work we’d just done. I was wrong.
The question would end up opening a dialog that we wouldn’t otherwise have had. And that dialog has had many ramifications – mostly good. I also realized that questions aren’t good or bad, positive or negative. […]

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Communication is key to project management

Posted & filed under Work.

prjmgmtProject management comes in many shapes and sizes. Managing the development of a new website requires different tools than managing a construction project. Clients throw in another variable to consider – working in the public sector may involve different processes compared to a privately owned business. And maybe not.

Every project and every client has its own dynamics and needs. But regardless of the project scope or […]

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Speak plainly — and carry a big red pen

Posted & filed under Life, Work.

redpenI hate the word “facilitate.”

Most editors, I think, have their pet peeves. This is one of mine.

I went to journalism school, where students were clubbed on the head routinely with the commandment to use plain language, to resist infection by whatever virus of jargon was being passed around at a school board meeting (educational outcomes, standards-based teaching) or coughed out by a corporate consultant (leverage, outside the box, actionable item, […]

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Living our values everyday

Posted by & filed under Community, Work.

We took a day about a year ago to sit down and articulate our values. We worked hard, had fun and celebrated our alignment. We were grappling with using “care” in our values, realizing that lots of companies say they care. How could we say it differently?

Our idea: Form an acronym: CARE. It’s easy to remember, puts “care” front and center and spells out our values: Collaborative Authentic Responsible Energetic

We focus on our values and have a weekly inspirational e-mail […]

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City of Eugene logo and website

Posted & filed under Office, Work.

The City of Eugene launched its new website and refreshed logo on June 1st.
The fresh, welcoming design and updated logo keep the site easy to navigate and clearly identifiable as Eugene. With easy-to-access information, online services and more ways to connect with citizens, businesses and visitors, the site will prove to be a very useful tool for city staff and residents.
CAWOOD was proud to serve as project manager for this new site. Offering more streamlined services, such as reporting […]

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What's New

Posted & filed under Advertising, Work.

We recently launched a new website for Angel Hair Foundation,
a non-profit that reaches out to kids in Oregon who have lost their
hair due to medical illness. It funds the purchase of “Angel Hair
Systems” for kids and teens. You can Give Beautifully by donating $1 a
day. Check out the site. Tickets are still available for Shall We Dance on January 27th!
Account Executive Mike Brown was recently elected vice president of programming for the Willamette Valley American Marketing […]

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What's New

Posted & filed under Advertising, Office, Social Media, Web, Work.

The holidays never tasted so good! Take the hectic out of the holidays and bring the very best to the table with gourmet entrées and sides prepared by your Market chefs. Visit your Market Kitchen to place an order by Monday, Nov. 21.

CAWOOD is now on Facebook! Visit and like our page for updates and discussions on what’s happening inside our office and in the world of marketing.

Vice President Dana Turell recently joined the steering committee of the Arts & […]

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Customers and employees appreciate companies that support good causes

Posted & filed under Branding, Community, Work.

Consumers want to support companies that contribute good things to the community. Employees want to feel like their work is making a difference. The value, then, for corporations to support nonprofit causes is two-fold: it bolsters customer loyalty and boosts employee morale.
How will your company benefit?

Uniting as a team. Employees will feel good about giving back to the community. Supporting a cause together creates team spirit, and fundraising challenges promote healthy competition. Often, connections will develop between those […]

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Something to talk about

Posted & filed under Work.

I never imagined how much I would enjoy using my new Travoy or the interest it would create. Whether commuting to work, going to the store or meetings, people notice the Travoy and ask about it. Often times other riders notice when we pass each other. Most comment about it being a great trailer and ask where I got it.
One rider said he had just purchased a competitive model, but was going to send it back and […]

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The invasion of the Travoys

Posted & filed under Life, Work.

How fun to work with the energetic folks at Burley Design. For years, they offered child, pet and utility trailers. This year they added a trailer that lets you tow your stuff easily – it’s called the Travoy, an urban trailer system. Half of our staff now use the Travoy. Here’s what some of them have to say:
“My new Travoy is the perfect bike trailer for all kinds of trips I do, but especially for commuting to work and meetings. […]

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