If you are using video as a way to enhance your web presence and engage your target audience, well done. But are your videos being seen? Take a moment to check out this article on video optimization and see if you’re on the right track.
Posts Categorized: Video
Holiday Video
Women's Care launches ad campaign
That’s what our research showed, so that became the focus of an advertising campaign recently launched for Women’s Care.
TV and print ads began appearing in September. They spotlight local women going about their daily activities. By highlighting what’s special about everyday women, the ads empower all women to treat themselves well by taking care of their health.
Women’s Care physicians and staff deliver personalized care that responds to each patient’s unique personality and needs.
How rugged are Trimble handhelds?
We can tell you that Trimble’s rugged handhelds can stand up to whatever Mother Nature can dish out, but seeing it for yourself will make you a believer. The computers are the stars of this fast-paced, upbeat video.
HTML5: What is it?
The biggest buzz in the Web developer community this past year has been HTML5.
This is the new specification for coding websites, which is supported in most modern browsers. While it offers some nifty new features, not all Web browsers support it (hello, Microsoft), and this can cause problems for developers wishing to use it. Here’s the scoop.
Among other things, HTML5 adds support for audio/video playback, and can be seen as a means to replace Adobe Flash and Microsoft Silverlight for […]
Stories that wow
If you want to get the media’s attention, pitch them an unusual story. It’s true. Media love news of the weird. Always has, always will. Why? Because we love it as much as they do. So, we knew we had ourselves a good one when our client came to us with the story of a 5 million-year-old fossil that came from a 7-foot-long fish with fangs like a sabertooth cat. Our interest was piqued, to say the least.
We wanted to […]
Are you breaking the law and don’t even know it?
Your employees regularly search the Internet and come up with great stuff. But for the sake of your company, be sure that they are complying with copyrights. If you don’t have a license or permission to use documents, don’t send, make copies or post them to your site – that goes for internal distribution and Intranet sites, as well. Check out www.askbeforeyouact.com or www.copyright.gov.
When gleaning information from the Web or printed materials, you should know that it’s no longer necessary […]
Rotary International visits CAWOOD
CAWOOD partnered with the Eugene/Springfield Rotary to welcome a fellow marketing professional from Brazil. Vera Tose works for a college in Brazil communicating information to students. She participated in an exchange program that brought her to Oregon to share information about marketing and communication. Watch the video to hear about her time in Oregon and to see her visit with CAWOOD.
Behind the scenes at Lochmead Dairy
This week, I experienced my very own real life episode of “How It’s Made.” You know, the TV show that shows you how various goods that we all buy and use are produced? Well, my “episode” was all about Lochmead Farms and the delicious milk and ice cream they make. At CAWOOD, we’re putting the finishing touches on the Dari Mart Web site, which will include several videos about the Gibson family, Lochmead Farms and Lochmead milk and ice cream.
My […]
Winter flowers in bloom
To keep things interesting in the neighborhood, CAWOOD hired artist Ryan Beard of One Sun Metalwerks to produce a landscape work of art. The piece, called “Street Flowers,” consists of six metal flowers ranging in height from 4- to 6-feet tall. The petals are made from recycled harrowing discs once used to plow fields, and the stems are crafted from recycled steel. The flowers are in full bloom on 12th Street just beyond the corner of 12th and High Streets, […]