Posts Categorized: Office

Filling buckets with 100 weeks of CARE

Posted & filed under Office, Video.

book“We experience approximately 20,000 individual moments every day,” writes Tom Rath and Donald Clifton on page 40 of How Full is Your Bucket? The crux of the short, easy-to-read book is that each of those moments offers us an opportunity to brighten someone’s day or to drain it. Imagine everyone carries a bucket, and our interactions with others either fill the […]

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Is it really that bad for an ad to ruffle some feathers?

Posted & filed under Advertising, Branding, Office.

cheeriGeneral Mills was in the news lately with that big to-do over portraying an interracial couple in a Cheerios ad. You wouldn’t think that would cause a big stir these days, but hey, it’s the Internet.
So we ended up with General Mills being cast as gallantly “standing by” the ad – simply because it didn’t cave in to anonymous trolls who […]

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Three reasons to use Pinterest for business

Posted & filed under Advertising, Life, Office, Social Media, Video.

Pinterest for businessThe question has changed from “Should you use Pinterest?” to “Why aren’t you using Pinterest?”
And while we could list five, even 10 reasons, we’re going to give you just three, which are probably all you need!
1. The stats• With more than 12 million American users it’s the third most popular social media network in the United States.• 28 […]

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Events R us

Posted by & filed under Community, Office, Social Media, Web.

In the past month, we’ve helped clients with several events. We find them energizing. Here’s a recap:

On Sept. 29, the Willamette River Bridge was named the Whilamut Passage Bridge (pronounced WILL-a-mut). Tribal members performed a traditional song and drum circle that set the tone for the naming ceremony, while speakers offered comments on the significance of the name. In the Kalapuya language, Whilamut means “where the river ripples and runs fast.” Sonny Chickering, ODOT Region 2 manager, signed the naming […]

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We want you to “Like” us!

Posted by & filed under Advertising, Office, Social Media.

Our hopes for a second straight dodgeball championship were tragically crushed. One of our employees built a wood-fired pizza oven in his backyard. There was even talk of “CAWOOD: The Musical.”

Of course, you already know all this if you “Like” us on Facebook. It’s where we report on the fun stuff that happens around the office. It’s where you get to know another side of the people who work here. You can see our art director’s series of photos […]

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Angling for news coverage? Think like a reporter.

Posted & filed under Community, Life, Office.

newspapersSomewhere out there, a reporter is hunting for “a good story.” They always are. And maybe you’re looking for some publicity.
What causes these two things to intersect? That is, how can you get a reporter interested in writing about you or your project? Well, it might help to understand what a journalist considers “a good story.”
Let’s say this morning on your way to work, you rushed into a burning building, cheating death, and rescued a baby. […]

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What's New

Posted & filed under Community, Office.

Eugene Magazine’s It List. We’re proud to work with those who made Eugene Magazine’s It List, a compilation of community members who not only excel at their jobs, but also positively impact our community. Congratulations to Josh Kermisch, Willamette Valley Cancer Institute; Kathy Gibson, Dari Mart; and Dr. Michael Koester, Slocum Center for Orthopedics.
Prenatal classes at Eugene Pediatrics. Soon-to-be parents can get lots of information and ask questions every other Wednesday at 5:30-6:30 p.m. in the conference room at […]

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City of Eugene logo and website

Posted & filed under Office, Work.

The City of Eugene launched its new website and refreshed logo on June 1st.
The fresh, welcoming design and updated logo keep the site easy to navigate and clearly identifiable as Eugene. With easy-to-access information, online services and more ways to connect with citizens, businesses and visitors, the site will prove to be a very useful tool for city staff and residents.
CAWOOD was proud to serve as project manager for this new site. Offering more streamlined services, such as reporting […]

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What's New

Posted & filed under Community, Office.

Congratulations to Tom and Peggy Hoyt who were named Community Stars by Mercedes-Benz of Eugene. They join Sister Monica Heeran and Gretchen Pierce in being recognized for giving generously to our community. Peggy and Tom matched Mercedes’ $1,000 contribution to the capital campaign for a new Relief Nursery in Springfield. No wonder they’re winners. Congratulations!

It’s the 25th anniversary of the Great Rotary Duck Race, and CAWOOD will help to promote it. Kick-off is July 17. Plan to come to Valley […]

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Our party: relaxing and connecting

Posted & filed under Advertising, Office, Social Media.

It was a beautiful night – the company, the food and the atmosphere! Thanks to Anthony and his crew at Lewis and Clark Catering for the hospitality. Interesting conversations abounded. Connections were made, and everyone left with smiles on their faces. What a party – we hope you had as much fun as we did!

Did you enjoy playing “Lucky Logo?” We had a great time passing out Market of Choice gift cards to winners. We love Market of Choice!
If you […]

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