Posts Categorized: Community

CAWOOD Supports Komen Oregon

Posted & filed under Branding, Community.

CAWOOD is partnering with Komen Oregon to promote Eugene’s second annual Race for the Cure event. Last year, the event made history as the largest inaugural Race for the Cure among Susan G. Komen for the Cure’s affiliates. After last year’s success of more than 7,000 participants and $500,000 raised to support Komen’s mission to end breast cancer forever, Eugene has a reputation to uphold.
More than that, breast cancer is a cause that needs to be addressed in our […]

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Community and ODOT celebrate bridge opening

Posted & filed under Community.

On Aug. 18, U.S. Rep. Peter DeFazio joined Oregon elected officials and some 150 community stakeholders and residents to celebrate the opening of the new southbound Interstate 5 Willamette River Bridge.
Rep. DeFazio looked to the future of the Willamette River Bridge project. “When this bridge is complete, it will facilitate the movement of the next four to five generations of I-5 users,” DeFazio said. “That’s a great achievement.” He also praised the large number of jobs created by this project.
State […]

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Customers and employees appreciate companies that support good causes

Posted & filed under Branding, Community, Work.

Consumers want to support companies that contribute good things to the community. Employees want to feel like their work is making a difference. The value, then, for corporations to support nonprofit causes is two-fold: it bolsters customer loyalty and boosts employee morale.
How will your company benefit?

Uniting as a team. Employees will feel good about giving back to the community. Supporting a cause together creates team spirit, and fundraising challenges promote healthy competition. Often, connections will develop between those […]

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Register Guard interviews Liz for thoughts on Obama speech

Posted & filed under Community.

President Obama delivered an energetic speech last night, challenging Congress to enact his nearly $450 billion jobs bill. The Register Guard sought out a few community leaders for their reaction to the speech and the proposals the president laid out.
One of those community leaders happened to be our own president and resident dream coach, Liz Cawood.
Liz thought the president’s speech was intense and well-delivered, but needed a bit more in the way of information, saying she “had questions about how exactly […]

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Our clients engaged with Relay For Life!

Posted & filed under Community.

Relay had an overwhelming sense of community, togetherness and determination in the air. People shared their experiences, cheered for friends and family. It was eye opening to see so many people affected by cancer, yet even more eye opening to see the smiles and support for each other. We collaborated with these clients on their presence at Relay: Komen Race for the Cure, Oregon Imaging Centers, and Willamette Valley Cancer Institute.

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Plan to achieve.

Posted & filed under Branding, Community, Life.

In the world of advertising, people often want to skip the planning steps and go directly to creating ads, websites, events, and buzz. The reason some advertising is so compelling is that a lot of attention was paid to identifying who the advertiser wanted to reach, what was of interest to the audience, and how to best engage people in the target demographic.

Advertising that flows from a well-thought out brand produces results. Always make time to answer the basic questions […]

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What's New

Posted & filed under Community, Tips of the Trade.

Check out Willamette River Bridge’s current newsletter. You might even want to bookmark the blog, so you can keep up on what is happening with the state’s largest Oregon Department of Transportation project.

Fair Lawn Dental Associates: This group of dentists is in New Jersey. When they found us on an awards site recognizing, they called and asked for our help. Check out the result:

Community 101 involves students with nonprofits. It’s a unique program offered by Oregon Community Foundation. […]

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Thanks for the firm power, Seneca!

Posted & filed under Community.

When Seneca Sustainable Energy celebrated the operation of its renewable energy heat and power plant, the media didn’t focus on the fact that it would be generating firm power. It will produce 19.8 megawatts of electricity that will be sold to EWEB and will meet the annual energy needs of 13,000 local homes. The power is firm because it won’t be affected by weather conditions, like solar and wind are.
“Our community, state and country are interested in using sustainable sources […]

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Hyphen or No Hyphen?

Posted & filed under Community, Web.

I am approached by co-workers who pose this question often: “Hyphen or no hyphen?”
“Well, it depends,” is normally my response. “How is it used in the sentence?”
My standard reply comes straight from the punctuation chapter of the Associated Press (AP) Stylebook, which was hammered into my head by a hard-nosed editor I worked for at a small, community newspaper.
So here it goes…
“Hyphens are joiners. Use them to avoid ambiguity or to form a single idea from two or more words. […]

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Community 101

Posted & filed under Community, Video.

Collaboration. Critical thinking. Civic engagement. These three elements become the tri-pod for Community 101, the Oregon Community Foundation’s youth philanthropy program.

Used by teachers in high school classrooms throughout Oregon, Community 101 is used to teach civic engagement, global literacy, critical thinking, public speaking, use of technology, and community involvement.

Students learn creatively about their community and how to address issues by working together to: • identify community needs • research nonprofit organizations • review grant applications • make funding decisions

Students […]

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