As media director, Melinda designs and implements cost-effective media plans that get results. As she says, “It should always be a win-win-win situation for everyone involved.”
She tracks national, regional and local trends to reach customers in the most efficient way, whether through television, radio, print, billboards, direct mail, web or specialty items. She matches the right mediums with each client’s target markets.
An animal lover and author, Melinda’s book, “Tales from the Dog Park,” offers inspiring insight into what our four-legged friends can teach us.
This year, Melinda celebrates a 36-year advertising career. “It is so important to be a student of life,” Melinda says. “Taking in all you can will truly help you to help clients reach their customers. Morning, noon and night, I love helping clients succeed!”